Criteria

ART 359 – Criteria for Papers
5 Pages total

1. Title
2. Abstract – 100 – 150 words explain your paper’s content that follows.
3. Comparative Analysis of the 2 commercials
  • What format was used?
  • What was the setup?
  • What was the punchline?
  • Was there a tag?
  • Was the product integrated into the joke?
  • Was the ad/joke memorable?
  • Could it go viral?
4. How to improve the commercial you like? – or just a new direction?
Give examples of what you would do to change it?
5. Your version – 30 second spotBibliography

 

pg1pg2pg3pg4pg5